Primetime
By John Palminteri of KEYT News
Business, tourism and economic leaders in the Santa Ynez Valley have laid out a plan to improve the economy in the coming months after a slow down in the winter. The valley was impacted by the back-to-back disasters with the Thomas fire and Montecito mudflow when tourists stayed away in large numbers. They also have felt some impacts due to the popularity of the Funk Zone wine tasting sites in Santa Barbara. Now they have social media messages, a TV commercial and special training for front line workers to help with the economic resurgence they hope for this summer and fall.
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Wine prices have skyrocketed at the local wineries. We have canceled our memberships after a series of $50/bottle wines came in. The middle class can barely afford the rent, and luxuries are for the rich. TIme to get real.
Bucolic Santa Ynez valley! Into every Eden there comes the snake with temptation. Money!!! There is no good for the rest of the county from having more tourists traveling in and out. Especially when the business communities use such increase to raise prices in such extravagant manners. Tasting fees of $15-25 are absurd and simply exploit the naive and trapped to say nothing of the (as noted) dramatic increase in the per bottle prices being sold to tipsy tourists.